{"id":1319,"date":"2025-07-17T11:29:45","date_gmt":"2025-07-17T11:29:45","guid":{"rendered":"https:\/\/www.mallandmotto.com\/?p=1319"},"modified":"2025-07-17T11:29:46","modified_gmt":"2025-07-17T11:29:46","slug":"pentide-ust-duzey-atama","status":"publish","type":"post","link":"https:\/\/www.mallandmotto.com\/index.php\/2025\/07\/17\/pentide-ust-duzey-atama\/","title":{"rendered":"Penti\u2019de \u00dcst D\u00fczey Atama"},"content":{"rendered":"\n<h3 class=\"wp-block-heading\">2017\u2019den bu yana Penti\u2019de CHRO olarak g\u00f6rev yapan Selim Arda \u00dc\u00e7er, yeni d\u00f6nemde COO unvan\u0131yla perakende ve e-ticaret operasyonlar\u0131n\u0131n da sorumlulu\u011funu \u00fcstlendi. \u00dc\u00e7er, \u00e7al\u0131\u015fan ve m\u00fc\u015fteri deneyimini oda\u011f\u0131na alarak markan\u0131n b\u00fcy\u00fcme stratejilerine y\u00f6n verecek.<\/h3>\n\n\n\n<p>Penti, organizasyon yap\u0131s\u0131nda ger\u00e7ekle\u015ftirdi\u011fi \u00fcst d\u00fczey atama ile insan kaynaklar\u0131 d\u0131\u015f\u0131nda perakende operasyonlar\u0131n\u0131n y\u00f6netimini de Selim Arda \u00dc\u00e7er\u2019e emanet etti.<\/p>\n\n\n\n<p>Penti\u2019de 2017 y\u0131l\u0131ndan beri g\u00f6rev alan ve&nbsp;<strong>Chief Human Resources Officer (CHRO)<\/strong>&nbsp;ve&nbsp;<strong>\u0130cra Kurulu \u00dcyesi&nbsp;<\/strong>olarak g\u00f6rev yapmakta olan Selim Arda \u00dc\u00e7er, yeni d\u00f6nemde&nbsp;<strong>Chief Operating Officer (COO)<\/strong>&nbsp;unvan\u0131n\u0131 da \u00fcstlenerek&nbsp;<strong>Perakende &amp; E-Ticaret Operasyonlar\u0131 ile \u0130nsan Kaynaklar\u0131<\/strong>&nbsp;ekiplerine birlikte liderlik edecek.<\/p>\n\n\n\n<p>\u00c7al\u0131\u015fan deneyimini oda\u011f\u0131na alan yakla\u015f\u0131m\u0131n\u0131, perakende ve dijital sat\u0131\u015f operasyonlar\u0131na da entegre ederek Penti\u2019nin b\u00fcy\u00fcme stratejilerine y\u00f6n verecek olan \u00dc\u00e7er; bu kapsamda saha operasyonlar\u0131ndan e-ticarete uzanan geni\u015f bir yelpazede organizasyonel verimlili\u011fin art\u0131r\u0131lmas\u0131 ve m\u00fc\u015fteri deneyiminin iyile\u015ftirilmesini hedefliyor.&nbsp;<\/p>\n\n\n\n<p>Selim Arda \u00dc\u00e7er, 2025 y\u0131l\u0131nda \u00f6nemli Ekonomi ve \u0130nsan Kaynaklar\u0131 yay\u0131nlar\u0131n\u0131n&nbsp;<strong>\u201cEn Yenilik\u00e7i 50 \u0130K Lideri\u201d, \u201cT\u00fcrkiye\u2019nin En Vizyoner 50 \u0130K Lideri\u201d<\/strong>&nbsp;\u00f6d\u00fclleri yan\u0131 s\u0131ra&nbsp;Penti\u2019de CHRO olarak ekibiyle birlikte \u00f6d\u00fcllerin kazand\u0131r\u0131lmas\u0131na b\u00fcy\u00fck katk\u0131 sa\u011flam\u0131\u015ft\u0131r.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>2017\u2019den bu yana Penti\u2019de CHRO olarak g\u00f6rev yapan Selim Arda \u00dc\u00e7er, yeni d\u00f6nemde COO unvan\u0131yla perakende ve e-ticaret operasyonlar\u0131n\u0131n da sorumlulu\u011funu \u00fcstlendi. \u00dc\u00e7er, \u00e7al\u0131\u015fan ve&hellip;<\/p>\n","protected":false},"author":6,"featured_media":1320,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_customify_content_layout":"","_customify_sidebar":"","_customify_page_header_display":"default","_customify_disable_header":"","_customify_disable_header_top":"","_customify_disable_header_main":"","_customify_disable_header_bottom":"","_customify_disable_page_title":"","_customify_disable_content_vertical_padding":"","_customify_disable_footer_top":"","_customify_disable_footer_main":"","_customify_disable_footer_bottom":"","_customify_breadcrumb_display":"","_customify_header_transparent_display":"","footnotes":""},"categories":[18],"tags":[],"class_list":["post-1319","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-atamalar"],"_links":{"self":[{"href":"https:\/\/www.mallandmotto.com\/index.php\/wp-json\/wp\/v2\/posts\/1319","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.mallandmotto.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.mallandmotto.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.mallandmotto.com\/index.php\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/www.mallandmotto.com\/index.php\/wp-json\/wp\/v2\/comments?post=1319"}],"version-history":[{"count":1,"href":"https:\/\/www.mallandmotto.com\/index.php\/wp-json\/wp\/v2\/posts\/1319\/revisions"}],"predecessor-version":[{"id":1321,"href":"https:\/\/www.mallandmotto.com\/index.php\/wp-json\/wp\/v2\/posts\/1319\/revisions\/1321"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.mallandmotto.com\/index.php\/wp-json\/wp\/v2\/media\/1320"}],"wp:attachment":[{"href":"https:\/\/www.mallandmotto.com\/index.php\/wp-json\/wp\/v2\/media?parent=1319"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.mallandmotto.com\/index.php\/wp-json\/wp\/v2\/categories?post=1319"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.mallandmotto.com\/index.php\/wp-json\/wp\/v2\/tags?post=1319"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}