{"id":4092,"date":"2025-08-29T08:28:19","date_gmt":"2025-08-29T08:28:19","guid":{"rendered":"https:\/\/www.mallandmotto.com\/?p=4092"},"modified":"2025-08-29T08:28:19","modified_gmt":"2025-08-29T08:28:19","slug":"adel-faber-castell-okula-donuste-yaninizda","status":"publish","type":"post","link":"https:\/\/www.mallandmotto.com\/index.php\/2025\/08\/29\/adel-faber-castell-okula-donuste-yaninizda\/","title":{"rendered":"Adel\/Faber-Castell, Okula D\u00f6n\u00fc\u015fte Yan\u0131n\u0131zda"},"content":{"rendered":"\n<h3 class=\"wp-block-heading\"><strong>55 y\u0131l\u0131 a\u015fk\u0131n k\u00f6kl\u00fc ge\u00e7mi\u015fiyle T\u00fcrkiye\u2019de k\u0131rtasiye denilince ilk akla gelen isim olan, yerli \u00fcretim g\u00fcc\u00fc, kaliteli ve g\u00fcvenli \u00fcr\u00fcnleri ile tan\u0131nan Adel\/Faber-Castell, bu y\u0131l da yeni okul d\u00f6neminde \u00f6\u011frencilerin yan\u0131nda yer al\u0131yor. Sorumlu \u00fcretim anlay\u0131\u015f\u0131n\u0131 benimseyerek y\u0131lda 30 bin g\u00fcvenlik, 10 bin kalite testi ger\u00e7ekle\u015ftiren ve \u00fcretim felsefesini \u201cKendi \u00e7ocuklar\u0131m\u0131za kulland\u0131rmayaca\u011f\u0131m\u0131z hi\u00e7bir \u00fcr\u00fcn\u00fc piyasaya sunmuyoruz\u201d mottosu \u00fczerine oturtan Adel\/Faber-Castell, ilk\u00f6\u011fretimden \u00fcniversiteye kadar her ya\u015ftan \u00f6\u011frencinin e\u011fitim yolculu\u011funa e\u015flik eden \u00fcr\u00fcnler sunuyor.&nbsp;<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Adel\/Faber-Castell, 3.000\u2019den fazla \u00fcr\u00fcn \u00e7e\u015fidi ve her biri g\u00fcvenlik testlerinden ge\u00e7mi\u015f kaliteli ve g\u00fcvenilir \u00fcr\u00fcnleriyle bu y\u0131l da \u00f6\u011frencilerin yan\u0131nda yer al\u0131yor. \u0130lk\u00f6\u011fretimden y\u00fcksek\u00f6\u011fretime kadar her ya\u015ftan \u00f6\u011frencinin ihtiya\u00e7lar\u0131na uygun, kullan\u0131c\u0131 dostu \u00fcr\u00fcnler sunan Adel\/Faber-Castell ham madde se\u00e7iminden \u00fcretim a\u015famas\u0131na kadar sorumlu \u00fcretim anlay\u0131\u015f\u0131n\u0131 benimsiyor.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Yeni okul d\u00f6nemi ve \u00fcr\u00fcn g\u00fcvenli\u011fine ili\u015fkin a\u00e7\u0131klamalarda bulunan&nbsp;<strong>Adel\/Faber-Castell CEO\u2019su O\u011fuz U\u00e7anlar&nbsp;<\/strong>\u015funlar\u0131 s\u00f6yledi:&nbsp;<em>\u201cAdel\/Faber-Castell olarak T\u00fcrkiye\u2019nin d\u00f6rt bir yan\u0131nda milyonlarca \u00f6\u011frencinin \u00f6\u011frenme yolculu\u011funa e\u015flik edecek \u00fcr\u00fcnlerimizi titizlikle tasarl\u0131yor, g\u00fcvenle \u00fcretiyor ve raflara ula\u015ft\u0131r\u0131yoruz. Bu y\u0131l da kalemden silgiye, defterden boya kalemine kadar binlerce \u00e7e\u015fit \u00fcr\u00fcn\u00fcm\u00fcz\u00fc; fonksiyonel fayda, tasar\u0131m ve s\u00fcrd\u00fcr\u00fclebilirlik odakl\u0131 anlay\u0131\u015fla \u00f6\u011frenciler, \u00f6\u011fretmenler ve velilerle bulu\u015fturuyoruz. Okul haz\u0131rl\u0131klar\u0131n\u0131n yo\u011funla\u015ft\u0131\u011f\u0131 bu d\u00f6nemde, \u00fcretimden lojisti\u011fe t\u00fcm s\u00fcre\u00e7lerimizi planl\u0131 ve eksiksiz \u015fekilde y\u00f6neterek, her ya\u015ftan \u00f6\u011frencinin ihtiya\u00e7 duydu\u011fu \u00fcr\u00fcnlere kolayca ula\u015fabilmesini sa\u011fl\u0131yoruz. Adel\/Faber-Castell olarak birincil hedefimiz yaln\u0131zca \u00fcr\u00fcn sunmak de\u011fil; \u00e7ocuklar\u0131n yarat\u0131c\u0131l\u0131klar\u0131n\u0131 besleyen, hayal g\u00fc\u00e7lerini geli\u015ftiren ve \u00f6\u011frenme motivasyonlar\u0131n\u0131 art\u0131ran \u00e7\u00f6z\u00fcmlerle onlar\u0131n e\u011fitim yolculu\u011funda g\u00fcvenilir bir yol arkada\u015f\u0131 olmak.\u201d<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Yeni e\u011fitim-\u00f6\u011fretim y\u0131l\u0131n\u0131 da tebrik eden&nbsp;<strong>U\u00e7anlar<\/strong><em>; \u201c\u0130lk ders zilinin \u00e7almas\u0131yla birlikte milyonlarca \u00f6\u011frenci ve \u00f6\u011fretmenimiz heyecan dolu bir d\u00f6neme ad\u0131m at\u0131yor. Bu yeni ba\u015flang\u0131\u00e7ta onlar\u0131n yan\u0131nda olmak ve \u00f6\u011frenme s\u00fcre\u00e7lerini desteklemek bizler i\u00e7in b\u00fcy\u00fck bir gurur kayna\u011f\u0131. Hepsine keyifli ve ba\u015far\u0131 dolu bir y\u0131l diliyorum\u201d<\/em>&nbsp;dedi.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u201cVEL\u0130LER, \u00dcR\u00dcN G\u00dcVENL\u0130\u011e\u0130N\u0130 \u00d6N PLANA KOYMALI\u201d<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u00dcr\u00fcn g\u00fcvenli\u011fi ve kalitesinin, kendileri i\u00e7in bir yasal gereklilik de\u011fil, ayn\u0131 zamanda s\u00fcrd\u00fcr\u00fclebilir ve sorumlu \u00fcretim anlay\u0131\u015flar\u0131n\u0131n bir par\u00e7as\u0131 oldu\u011funu s\u00f6yleyen&nbsp;<strong>O\u011fuz U\u00e7anlar,<\/strong>&nbsp;k\u0131rtasiye \u00fcr\u00fcnlerinin, t\u00fcketiciler taraf\u0131ndan g\u0131da \u00fcr\u00fcn\u00fc gibi de\u011ferlendirilmesi gerekti\u011fini s\u00f6yledi.&nbsp;<strong>O\u011fuz U\u00e7anlar<\/strong>&nbsp;\u015fu bilgileri verdi:<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>\u201c\u00c7ocuklar\u0131m\u0131z\u0131n sa\u011fl\u0131\u011f\u0131n\u0131 tehdit eden sahte, markas\u0131z ve \u00fcr\u00fcn g\u00fcvenli\u011fine sahip olmayan k\u0131rtasiye \u00fcr\u00fcnlerine kar\u015f\u0131 y\u0131llard\u0131r ayn\u0131 hassasiyetle davran\u0131yoruz.&nbsp;Bu \u00fcr\u00fcnler \u00e7ocuklar\u0131m\u0131z\u0131n sa\u011fl\u0131\u011f\u0131n\u0131 tehdit ederken, dayan\u0131ks\u0131z olmalar\u0131ndan dolay\u0131 da ailelerin b\u00fct\u00e7elerini zorluyor.<strong>&nbsp;<\/strong>T\u00fcketicilerimizin sahte \u00fcr\u00fcnlerden kendilerini ve \u00e7ocuklar\u0131n\u0131 korumak i\u00e7in g\u00fcvenilir sat\u0131\u015f noktalar\u0131ndan al\u0131\u015fveri\u015f yapmalar\u0131 gerekti\u011fini \u00f6zellikle vurgulamak istiyorum. \u00c7ocuklar\u0131m\u0131z\u0131n ne yedi\u011fine, ne i\u00e7ti\u011fine, ne giydi\u011fine dikkat etti\u011fimiz kadar, kulland\u0131\u011f\u0131 k\u0131rtasiye \u00fcr\u00fcnlerinin kalitesi ve g\u00fcvenli\u011fine de dikkat etmemiz gerekiyor.\u201d<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>U\u00e7anlar,<\/strong>&nbsp;Adel\/Faber-Castell\u2019de \u00fcr\u00fcn g\u00fcvenli\u011fi ve kalitesi konusunda yap\u0131lan \u00e7al\u0131\u015fmalar hakk\u0131nda da \u015funlar\u0131 s\u00f6yledi:<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>\u201c\u00dcr\u00fcnlerimizin tamam\u0131n\u0131 fiziksel g\u00fcvenlik, kalite ve mikrobiyoloji testlerine tabi tutuyoruz.<\/em>&nbsp;<em>\u00dcr\u00fcnlerimiz \u00f6zellikle \u00e7ocuklar taraf\u0131ndan kullan\u0131ld\u0131\u011f\u0131 i\u00e7in her a\u015famam\u0131z \u00f6zenle i\u015fleniyor. 3 ya\u015f alt\u0131 ve 3 ya\u015f \u00fcst\u00fc \u00fcr\u00fcnler i\u00e7in uygulanan g\u00fcvenlik testleri, uluslararas\u0131 standartlara uygun \u015fekilde farkl\u0131l\u0131k g\u00f6steriyor. \u00dcr\u00fcn g\u00fcvenli\u011fi ve kalitesi konusunda ger\u00e7ekle\u015ftirdi\u011fimiz uygulamalarda k\u00fc\u00e7\u00fck par\u00e7a yutma tehlikesi, toksik kimyasal i\u00e7erikler, alerjen maddeler ve fiziksel dayan\u0131kl\u0131l\u0131kla ilgili konular bizim i\u00e7in \u00f6nem arz ediyor. Bu nedenle \u00fcr\u00fcnlerimizi; mikrobiyolojik analizler, dayan\u0131kl\u0131l\u0131k, kalite ve kimyasal i\u00e7erik testleri (Kur\u015fun, Kadmiyum, Nikel, Ftalat, Azo boyar maddeler vb.) gibi kapsaml\u0131 s\u00fcre\u00e7lerden ge\u00e7iriyoruz. Ayn\u0131 zamanda \u00fcr\u00fcn kullan\u0131m \u00f6mr\u00fcn\u00fc \u00f6l\u00e7erek uzun vadeli g\u00fcvenlik ve dayan\u0131kl\u0131l\u0131k sa\u011fl\u0131yoruz. Payda\u015flar\u0131m\u0131z\u0131 bilin\u00e7lendirmek \u00fczere, \u00fcr\u00fcn g\u00fcvenli\u011fi ve kalitesi konular\u0131ndaki dikkat noktalar\u0131na ileti\u015fimlerimizde s\u0131k s\u0131k yer veriyoruz.\u201d&nbsp;<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u201cYEREL \u00dcRET\u0130M G\u00dcC\u00dcM\u00dcZ\u00dc AR-GE YETK\u0130NL\u0130\u011e\u0130M\u0130Z \u0130LE PEK\u0130\u015eT\u0130R\u0130YORUZ\u201d<\/strong>&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">T\u00fcketici ihtiya\u00e7lar\u0131n\u0131 ve global trendleri yak\u0131ndan takip ederek her y\u0131l yakla\u015f\u0131k 300 yeni \u00fcr\u00fcn geli\u015ftirme \u00e7al\u0131\u015fmas\u0131 y\u00fcr\u00fctt\u00fcklerini, sadece mevcut kategorileri geli\u015ftirmekle kalmay\u0131p, ayn\u0131 zamanda yeni kategoriler yaratma konusunda da iddial\u0131 olduklar\u0131n\u0131 s\u00f6yleyen&nbsp;<strong>O\u011fuz U\u00e7anlar<\/strong>, Ar-Ge \u00e7al\u0131\u015fmalar\u0131yla ilgili de \u015fu bilgileri verdi:<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201c<em>Adel\/Faber-Castell olarak Ar-Ge ve inovasyonu t\u00fcm i\u015f s\u00fcre\u00e7lerimizin merkezine yerle\u015ftiriyoruz. \u00dcretim g\u00fcc\u00fcm\u00fcz\u00fc, teknolojiye yapt\u0131\u011f\u0131m\u0131z yat\u0131r\u0131mlar\u0131 ve yenilik\u00e7i bak\u0131\u015f a\u00e7\u0131m\u0131z\u0131 bir araya getirerek k\u0131rtasiye sekt\u00f6r\u00fcnde fark yaratmaya devam ediyoruz.<\/em>&nbsp;<em>Ar-Ge alan\u0131ndaki yetkinli\u011fimizi, \u00fcniversitelerle kurdu\u011fumuz stratejik i\u015f birlikleriyle g\u00fc\u00e7lendiriyoruz. Bu sayede, inovasyon kapasitemizi art\u0131rarak hem sekt\u00f6r\u00fcm\u00fcze hem de kullan\u0131c\u0131lar\u0131m\u0131za de\u011fer katan \u00fcr\u00fcn ve \u00e7\u00f6z\u00fcmler geli\u015ftirmeye devam ediyoruz. 1 Ocak-31 Aral\u0131k 2024 aras\u0131ndaki faaliyetleri kapsayan raporlama d\u00f6neminde, Ar-Ge Merkezimizdeki \u00e7al\u0131\u015fmalar i\u00e7in yakla\u015f\u0131k 36,5 milyon TL harcama yapt\u0131k. Tamamlanan 32 Ar-Ge projemizin 4\u2019\u00fc toplam 100 bin Euro\u2019nun \u00fczerinde bir b\u00fct\u00e7eye sahip olurken, 2024 y\u0131l\u0131 i\u00e7erisinde de ba\u015far\u0131yla sonu\u00e7land\u0131rd\u0131k.\u201d<\/em>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>55 y\u0131l\u0131 a\u015fk\u0131n k\u00f6kl\u00fc ge\u00e7mi\u015fiyle T\u00fcrkiye\u2019de k\u0131rtasiye denilince ilk akla gelen isim olan, yerli \u00fcretim g\u00fcc\u00fc, kaliteli ve g\u00fcvenli \u00fcr\u00fcnleri ile tan\u0131nan Adel\/Faber-Castell, bu y\u0131l&hellip;<\/p>\n","protected":false},"author":6,"featured_media":4093,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_customify_content_layout":"","_customify_sidebar":"","_customify_page_header_display":"default","_customify_disable_header":"","_customify_disable_header_top":"","_customify_disable_header_main":"","_customify_disable_header_bottom":"","_customify_disable_page_title":"","_customify_disable_content_vertical_padding":"","_customify_disable_footer_top":"","_customify_disable_footer_main":"","_customify_disable_footer_bottom":"","_customify_breadcrumb_display":"","_customify_header_transparent_display":"","footnotes":""},"categories":[12],"tags":[],"class_list":["post-4092","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-perakende"],"_links":{"self":[{"href":"https:\/\/www.mallandmotto.com\/index.php\/wp-json\/wp\/v2\/posts\/4092","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.mallandmotto.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.mallandmotto.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.mallandmotto.com\/index.php\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/www.mallandmotto.com\/index.php\/wp-json\/wp\/v2\/comments?post=4092"}],"version-history":[{"count":1,"href":"https:\/\/www.mallandmotto.com\/index.php\/wp-json\/wp\/v2\/posts\/4092\/revisions"}],"predecessor-version":[{"id":4094,"href":"https:\/\/www.mallandmotto.com\/index.php\/wp-json\/wp\/v2\/posts\/4092\/revisions\/4094"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.mallandmotto.com\/index.php\/wp-json\/wp\/v2\/media\/4093"}],"wp:attachment":[{"href":"https:\/\/www.mallandmotto.com\/index.php\/wp-json\/wp\/v2\/media?parent=4092"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.mallandmotto.com\/index.php\/wp-json\/wp\/v2\/categories?post=4092"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.mallandmotto.com\/index.php\/wp-json\/wp\/v2\/tags?post=4092"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}