{"id":6686,"date":"2025-10-15T14:53:34","date_gmt":"2025-10-15T14:53:34","guid":{"rendered":"https:\/\/www.mallandmotto.com\/?p=6686"},"modified":"2025-10-15T14:53:35","modified_gmt":"2025-10-15T14:53:35","slug":"watsons-surdurulebilirlik-ve-girisimcilik-zirvesinin-programi-aciklandi","status":"publish","type":"post","link":"https:\/\/www.mallandmotto.com\/index.php\/2025\/10\/15\/watsons-surdurulebilirlik-ve-girisimcilik-zirvesinin-programi-aciklandi\/","title":{"rendered":"Watsons S\u00fcrd\u00fcr\u00fclebilirlik ve Giri\u015fimcilik Zirvesi\u2019nin Program\u0131 A\u00e7\u0131kland\u0131"},"content":{"rendered":"\n<h3 class=\"wp-block-heading\"><strong>Watsons S\u00fcrd\u00fcr\u00fclebilirlik ve Giri\u015fimcilik Zirvesi bu sene de ilham veren paneller, ger\u00e7ek deneyimler ve s\u00fcrd\u00fcr\u00fclebilirlik oda\u011f\u0131nda dopdolu bir programla ger\u00e7ekle\u015fecek.\u00a0<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Watsons T\u00fcrkiye ve Eski\u015fehir Teknik \u00dcniversitesi i\u015f birli\u011fiyle 22\u201323 Ekim tarihlerinde Eski\u015fehir Teknik \u00dcniversitesi \u0130ki Eyl\u00fcl Kamp\u00fcs\u00fc\u2019nde d\u00fczenlenecek <strong>Watsons<\/strong> <strong>S\u00fcrd\u00fcr\u00fclebilirlik ve Giri\u015fimcilik Zirvesi<\/strong>\u2019nin merakla beklenen program\u0131 a\u00e7\u0131kland\u0131. Bu y\u0131lki zirvede; s\u00fcrd\u00fcr\u00fclebilirlik, giri\u015fimcilik, inovasyon, sosyal etki ve kad\u0131n liderli\u011fi temalar\u0131 etraf\u0131nda \u015fekillenen dopdolu bir program kat\u0131l\u0131mc\u0131larla bulu\u015facak. Etkinli\u011fi televizyon d\u00fcnyas\u0131n\u0131n sevilen ismi <strong>Cansu Canan \u00d6zgen&nbsp;<\/strong>sunacak. \u00d6n kay\u0131t gerektiren ve s\u0131n\u0131rl\u0131 kontenjanla kat\u0131l\u0131ma a\u00e7\u0131k olan zirve, bu y\u0131l da tamamen \u00fccretsiz olacak.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Zirve \u00f6ncesinde Eski\u015fehir Teknik \u00dcniversitesi\u2019nin akademik deste\u011fiyle kapsay\u0131c\u0131 bir online e\u011fitim program\u0131 d\u00fczenleyen Watsons T\u00fcrkiye, oturumlara en az %70 oran\u0131nda kat\u0131l\u0131m sa\u011flayan ve s\u0131navda %70\u2019in \u00fczerinde ba\u015far\u0131 g\u00f6steren kat\u0131l\u0131mc\u0131lara dijital sertifika verecek. Sertifikas\u0131n\u0131 fiziki olarak almak isteyen kat\u0131l\u0131mc\u0131lara ise Eski\u015fehir\u2019deki iki g\u00fcnl\u00fck zirvenin sonunda d\u00fczenlenecek t\u00f6rende sertifikalar\u0131 sahnede takdim edilecek.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><u>S\u00fcrd\u00fcr\u00fclebilirlik ve Giri\u015fimcilik Perspektifinden CEO\u2019lar Bulu\u015fuyor<\/u><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Zirvenin a\u00e7\u0131l\u0131\u015f oturumunda, Watsons T\u00fcrkiye Genel M\u00fcd\u00fcr\u00fc Mete Yurdda\u015f moderat\u00f6rl\u00fc\u011f\u00fcnde ger\u00e7ekle\u015fecek \u201c<strong>CEO\u2019lar\u0131n Perspektifinden S\u00fcrd\u00fcr\u00fclebilirlik ve Giri\u015fimcilik<\/strong>\u201d panelinde P&amp;G T\u00fcrkiye, Orta Asya ve Kafkasya Y\u00f6netim Kurulu Ba\u015fkan\u0131 ve Genel M\u00fcd\u00fcr\u00fc Oya \u00d6ng\u00f6r, L\u2019Or\u00e9al T\u00fcrkiye T\u00fcketici \u00dcr\u00fcnleri Genel M\u00fcd\u00fcr\u00fc \u00d6zg\u00fcr Karaka\u015f ve T\u00fcrk Henkel T\u00fcketici Markalar\u0131 Genel M\u00fcd\u00fcr\u00fc G\u00fcray Y\u0131ld\u0131z sahnede olacak.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><u>Do\u011fadan Sosyal Etkiye Uzanan \u0130lham Veren Hik\u00e2yeler<\/u><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Zirve boyunca s\u00fcrd\u00fcr\u00fclebilirli\u011fin farkl\u0131 boyutlar\u0131n\u0131 ele alan paneller ve konu\u015fmalar ger\u00e7ekle\u015ftirilecek. \u201c<strong>K\u00f6y Ya\u015fam\u0131ndan \u015eehre S\u00fcrd\u00fcr\u00fclebilirlik<\/strong>\u201d oturumunda Do\u011fa ve \u00c7evre Programlar\u0131 Yap\u0131mc\u0131s\u0131, Do\u011fa Aktivisti G\u00fcven \u0130slamo\u011flu ve Eski\u015fehir Kad\u0131n Eli Kooperatifi Ba\u015fkan\u0131 Hayriye Ku\u015f\u00e7u kat\u0131l\u0131mc\u0131lara ilham olacak.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><u>Sekt\u00f6r Devlerinden \u0130lham Veren Oturumlar<\/u><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Watsons T\u00fcrkiye Ticaret ve Pazarlama Direkt\u00f6r\u00fc Cem Demir\u00f6z moderat\u00f6rl\u00fc\u011f\u00fcnde d\u00fczenlenecek panelde; Nivea e-Ticaret Direkt\u00f6r\u00fc Melis Can, Unilever T\u00fcrkiye Kurumsal \u0130leti\u015fim M\u00fcd\u00fcr\u00fc Ezgi Tokman Odyakmaz ve L\u2019Or\u00e9al T\u00fcrkiye S\u0131f\u0131r At\u0131k Lideri Salih Beyo\u011flu s\u00fcrd\u00fcr\u00fclebilir marka deneyimlerini payla\u015facak.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201c<strong>Gelecek Cesur Olanlar\u0131n: S\u00fcrd\u00fcr\u00fclebilirlikte Strateji ve Ortakl\u0131klar<\/strong>\u201d oturumunda ise Deloitte T\u00fcrkiye Teknoloji ve D\u00f6n\u00fc\u015f\u00fcm Hizmetleri Lideri Hakan G\u00f6l sahnede olacak.\u201c<strong>Yapay Zeka Nas\u0131l S\u00fcrd\u00fcr\u00fclebilirlik Kahraman\u0131na D\u00f6n\u00fc\u015fecek?<\/strong>\u201d panelinde Future Bright Group Kurucu Orta\u011f\u0131 Akan Abdula yapay zeka ve s\u00fcrd\u00fcr\u00fclebilirlik ili\u015fkisi \u00fczerinde duracak.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u201cWatsons \u0130yilik Hareketi: STK\u2019larla \u0130\u015f Birli\u011finin G\u00fcc\u00fc\u201d&nbsp;<\/strong>panelinin moderat\u00f6rl\u00fc\u011f\u00fcn\u00fc<strong>&nbsp;<\/strong>Watsons T\u00fcrkiye Ticaret ve Pazarlama Direkt\u00f6r\u00fc Cem Demir\u00f6z \u00fcstlenirken; KEDV\/Nah\u0131l \u0130ktisadi \u0130\u015fletmeler M\u00fcd\u00fcr\u00fc Arife Ayd\u0131n, TEMA Vakf\u0131 Dan\u0131\u015fman\u0131 Hikmet \u00d6zt\u00fcrk<strong>&nbsp;<\/strong>ve<strong>&nbsp;<\/strong>Ha\u00e7iko Derne\u011fi Y\u00f6netim Kurulu \u00dcyesi Semih Hazar sivil toplum kurulu\u015flar\u0131n\u0131n toplumsal fayda odakl\u0131&nbsp;\u00e7al\u0131\u015fmalar\u0131n\u0131, \u00f6zel sekt\u00f6rle yap\u0131lan i\u015f birliklerinin yaratt\u0131\u011f\u0131 etkiyi ve s\u00fcrd\u00fcr\u00fclebilir iyilik hareketlerinin \u00f6nemini konu\u015facaklar.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201c<strong>S\u00fcrd\u00fcr\u00fclebilirlikten Sosyal Etkiye<\/strong>\u201d ba\u015fl\u0131kl\u0131 konuda &nbsp;Prof. Dr. It\u0131r Erhart bireysel fark\u0131ndal\u0131ktan toplumsal d\u00f6n\u00fc\u015f\u00fcme uzanan bir yolculu\u011fu ele alacak.\u201c<strong>Bireysel Yolculuklardan Kolektif Etkiye<\/strong>\u201d panelinde S\u00fcrd\u00fcr\u00fclebilir Ya\u015fam Okulu Kurucusu Asl\u0131 Dede, \u0130\u00e7erik \u00dcreticisi ve \u00c7evre M\u00fchendisi Cemre S\u0131la At\u0131lgan Otar ve Eski\u015fehir Teknik \u00dcniversitesi \u00f6\u011frencileri Batuhan Y\u0131lmaz ve \u015e\u00fckran Tu\u011f\u00e7e Uslu s\u00fcrd\u00fcr\u00fclebilirlik alan\u0131ndaki bireysel \u00e7abalar\u0131ndan bahsedecek.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u0130va Natura Kurucusu Levent Kahr\u0131man <strong>\u201cAnadolu\u2019dan D\u00fcnyaya: Etnokozmetik ile S\u00fcrd\u00fcr\u00fclebilir G\u00fczellik\u201d<\/strong> panelinde Anadolu\u2019nun do\u011fal miras\u0131ndan ilham alan s\u00fcrd\u00fcr\u00fclebilir g\u00fczellik anlay\u0131\u015f\u0131n\u0131 ve etnokozmeti\u011fin gelece\u011fini anlatacak.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u201cS\u00fcrd\u00fcr\u00fclebilirli\u011fe Katk\u0131 Sa\u011flayan Projeler\u201d&nbsp;<\/strong>oturumunda<strong>&nbsp;<\/strong>Eski\u015fehir Teknik \u00dcniversitesi akademisyenlerinden Do\u00e7. Dr. Bilge Erdem, Prof. Dr. Murat Erdem<strong>,&nbsp;<\/strong>Do\u00e7. Dr. Emre \u00c7imen<strong>&nbsp;<\/strong>ve<strong>&nbsp;<\/strong>Do\u00e7. Dr. Alp \u00d6zdemir s\u00fcrd\u00fcr\u00fclebilirlik alan\u0131ndaki \u00e7al\u0131\u015fmalar\u0131 ve projeleri \u00fczerine de\u011ferlendirmelerde bulunacaklar.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><u>Kad\u0131n Liderlerden G\u00fc\u00e7 ve \u0130lham<\/u><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u0130kinci g\u00fcn\u00fcn \u00f6ne \u00e7\u0131kan oturumlar\u0131ndan biri, \u201c<strong>Watsons T\u00fcrkiye\u2019nin Kad\u0131n Liderleri ve S\u00fcrd\u00fcr\u00fclebilirlik Yolculu\u011fu<\/strong>\u201d paneli olacak. Watsons T\u00fcrkiyenin s\u00fcrd\u00fcr\u00fclebilirlik yolculu\u011funun konu\u015fulaca\u011f\u0131 bu panelin moderat\u00f6rl\u00fc\u011f\u00fcn\u00fc Watsons T\u00fcrkiye Pazarlama ve S\u00fcrd\u00fcr\u00fclebilirlik Grup M\u00fcd\u00fcr\u00fc Bet\u00fcl Karahan \u00fcstlenecek. Panelistler aras\u0131nda ise &nbsp;Watsons T\u00fcrkiye Ma\u011faza Geli\u015ftirme Direkt\u00f6r\u00fc \u00d6zlem Soran Obuz, Kategori Grup M\u00fcd\u00fcr\u00fc Saliha G\u00fcl, Sat\u0131\u015f Operasyon Grup M\u00fcd\u00fcr\u00fc Sibel Ar\u0131kan ve \u0130nsan Kaynaklar\u0131 Grup M\u00fcd\u00fcr\u00fc Fatma \u00d6zbayburtlu yer alacak.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u201cGiri\u015fimcilikte S\u00fcrd\u00fcr\u00fclebilir De\u011fer Yaratmak\u201d<\/strong>&nbsp;panelinde Eski\u015fehir Teknik \u00dcniversitesi Do\u00e7. Dr. Emre \u00c7imen moderat\u00f6rl\u00fc\u011f\u00fcnde Nivo Marka \u0130leti\u015fimi M\u00fcd\u00fcr\u00fc Onur Bulakba\u015f\u0131 ve PM Biomaterials Kurucusu B\u00fc\u015fra K\u00f6ksal giri\u015fimcilikte s\u00fcrd\u00fcr\u00fclebilir de\u011fer yaratman\u0131n yollar\u0131n\u0131, markalar\u0131n \u00e7evresel ve toplumsal etki oda\u011f\u0131nda nas\u0131l fark yaratabilece\u011fini tart\u0131\u015facaklar.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u201cAl\u0131\u015fveri\u015f\u00e7i Perspektifinden K\u00fcresel S\u00fcrd\u00fcr\u00fclebilirlik ve \u0130yi Ya\u015fam Trendleri\u201d<\/strong>&nbsp;oturumunda ise NielsenIQ Eemea Perakende Hizmetleri E-Ticaret Direkt\u00f6r\u00fc Turan Konu k\u00fcresel \u00f6l\u00e7ekte de\u011fi\u015fen s\u00fcrd\u00fcr\u00fclebilirlik ve iyi ya\u015fam trendlerini al\u0131\u015fveri\u015f\u00e7i bak\u0131\u015f a\u00e7\u0131s\u0131yla de\u011ferlendirecek.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><u>Akademi, Giri\u015fimcilik ve Ye\u015fil D\u00f6n\u00fc\u015f\u00fcm<\/u><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Zirvede akademisyenler, giri\u015fimciler ve sekt\u00f6r profesyonelleri bir araya geliyor.<br>\u201c<strong>G\u00fczelli\u011fin G\u00fcc\u00fc: Kozmetikte S\u00fcrd\u00fcr\u00fclebilir Giri\u015fimcilik<\/strong>\u201d panelinin moderat\u00f6rl\u00fc\u011f\u00fcn\u00fc K\u00dcAD Teknik Komisyon Ba\u015fkan\u0131 Fuat Arslan Prof. Dr. Ender Suvac\u0131, Watsons T\u00fcrkiye Ba\u015f Hukuk M\u00fc\u015faviri Ay\u015feg\u00fcl Durmu\u015f ve G\u00fclbirlik Genel M\u00fcd\u00fcr\u00fc \u0130brahim I\u015f\u0131ldan yer alacak.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>&nbsp;\u201c50=50 i\u00e7in El Ele\u201d&nbsp;<\/strong>oturumunda Watsons T\u00fcrkiye Finans Direkt\u00f6r\u00fc Onur Kandemir ve Lead Network Y\u00f6netim Kurulu \u00dcyesi Filiz B\u00fclb\u00fcl toplumsal cinsiyet e\u015fitli\u011fi konusunda \u00e7arp\u0131c\u0131 veriler sunacak.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201c<strong>\u0130klim Krizi De\u011fil \u0130nsanl\u0131k Krizi<\/strong>\u201d ba\u015fl\u0131kl\u0131 konu\u015fmada Yap\u0131 Kredi Kurumsal \u0130leti\u015fim Direkt\u00f6r\u00fc Arda \u00d6zta\u015fk\u0131n, s\u00fcrd\u00fcr\u00fclebilir gelece\u011fe dair fark\u0131ndal\u0131k yaratacak.Prof. Dr. M\u00fcfide Banar, Do\u00e7. Dr. Zehra Yi\u011fit Avdan ve Dr. Orkun Ba\u015fkan \u201c<strong>Gezegen 1.0: Ye\u015fil Fikir, Ger\u00e7ek Etki<\/strong>\u201d oturumunda s\u00fcrd\u00fcr\u00fclebilirlik projelerini payla\u015facak. Oturumun moderat\u00f6rl\u00fc\u011f\u00fcn\u00fc ise Dr. \u00d6\u011fretim \u00dcyesi Sultan Funda Etki \u00fcstlenecek.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Watsons S\u00fcrd\u00fcr\u00fclebilirlik ve Giri\u015fimcilik Zirvesi\u2019ne kat\u0131l\u0131m ve detayl\u0131 etkinlik program\u0131 i\u00e7in&nbsp;<a href=\"https:\/\/www.watsons.com.tr\/surdurulebilir-yasam\" rel=\"noreferrer noopener nofollow\" target=\"_blank\">https:\/\/www.watsons.com.tr\/surdurulebilir-yasam<\/a>&nbsp;adresini ziyaret edebilirsiniz.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Watsons S\u00fcrd\u00fcr\u00fclebilirlik ve Giri\u015fimcilik Zirvesi bu sene de ilham veren paneller, ger\u00e7ek deneyimler ve s\u00fcrd\u00fcr\u00fclebilirlik oda\u011f\u0131nda dopdolu bir programla ger\u00e7ekle\u015fecek.\u00a0 Watsons T\u00fcrkiye ve Eski\u015fehir Teknik&hellip;<\/p>\n","protected":false},"author":6,"featured_media":6687,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_customify_content_layout":"","_customify_sidebar":"","_customify_page_header_display":"default","_customify_disable_header":"","_customify_disable_header_top":"","_customify_disable_header_main":"","_customify_disable_header_bottom":"","_customify_disable_page_title":"","_customify_disable_content_vertical_padding":"","_customify_disable_footer_top":"","_customify_disable_footer_main":"","_customify_disable_footer_bottom":"","_customify_breadcrumb_display":"","_customify_header_transparent_display":"","footnotes":""},"categories":[12],"tags":[],"class_list":["post-6686","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-perakende"],"_links":{"self":[{"href":"https:\/\/www.mallandmotto.com\/index.php\/wp-json\/wp\/v2\/posts\/6686","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.mallandmotto.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.mallandmotto.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.mallandmotto.com\/index.php\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/www.mallandmotto.com\/index.php\/wp-json\/wp\/v2\/comments?post=6686"}],"version-history":[{"count":1,"href":"https:\/\/www.mallandmotto.com\/index.php\/wp-json\/wp\/v2\/posts\/6686\/revisions"}],"predecessor-version":[{"id":6688,"href":"https:\/\/www.mallandmotto.com\/index.php\/wp-json\/wp\/v2\/posts\/6686\/revisions\/6688"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.mallandmotto.com\/index.php\/wp-json\/wp\/v2\/media\/6687"}],"wp:attachment":[{"href":"https:\/\/www.mallandmotto.com\/index.php\/wp-json\/wp\/v2\/media?parent=6686"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.mallandmotto.com\/index.php\/wp-json\/wp\/v2\/categories?post=6686"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.mallandmotto.com\/index.php\/wp-json\/wp\/v2\/tags?post=6686"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}