{"id":9697,"date":"2026-04-30T10:05:23","date_gmt":"2026-04-30T10:05:23","guid":{"rendered":"https:\/\/www.mallandmotto.com\/?p=9697"},"modified":"2026-04-30T10:05:24","modified_gmt":"2026-04-30T10:05:24","slug":"ebebek-2026-yili-birinci-ceyrek-finansallarini-acikladi","status":"publish","type":"post","link":"https:\/\/www.mallandmotto.com\/index.php\/2026\/04\/30\/ebebek-2026-yili-birinci-ceyrek-finansallarini-acikladi\/","title":{"rendered":"ebebek 2026 Y\u0131l\u0131 Birinci \u00c7eyrek Finansallar\u0131n\u0131 A\u00e7\u0131klad\u0131"},"content":{"rendered":"\n<h3 class=\"wp-block-heading\"><strong>T\u00fcrkiye anne bebek \u00fcr\u00fcnleri sekt\u00f6r\u00fcn\u00fcn \u00f6nc\u00fc markas\u0131 ebebek, 2026 y\u0131l\u0131 birinci \u00e7eyrek finansal sonu\u00e7lar\u0131n\u0131 a\u00e7\u0131klad\u0131. Enflasyon muhasebesi uygulamalar\u0131 kapsam\u0131nda haz\u0131rlanan konsolide finansal tablolara g\u00f6re, has\u0131lat\u0131n\u0131 ge\u00e7en y\u0131l\u0131n ayn\u0131 d\u00f6nemine k\u0131yasla y\u00fczde 23 art\u0131\u015fla 8,3 milyar TL\u2019ye, FAV\u00d6K marj\u0131n\u0131 4,5 y\u00fczde puan art\u0131\u015fla %9,0 seviyesine ula\u015ft\u0131ran ebebek, nakit ak\u0131\u015f ve net kar ger\u00e7ekle\u015fmesi anlam\u0131nda da 2026 y\u0131l\u0131na g\u00fc\u00e7l\u00fc bir ba\u015flang\u0131\u00e7 yapt\u0131.<\/strong><\/h3>\n\n\n\n<p>ebebek, 2026 y\u0131l\u0131n\u0131n ilk \u00e7eyre\u011fini g\u00fc\u00e7l\u00fc bir operasyonel ve finansal performansla tamamlad\u0131. Tavizsiz verimlilik anlay\u0131\u015f\u0131, disiplinli stok y\u00f6netimi, do\u011fru fiyatland\u0131rma ve maksimum \u00fcr\u00fcn bulunurlu\u011fu oda\u011f\u0131nda ge\u00e7en ilk \u00e7eyrekte Kamuyu Ayd\u0131nlatma Platformu\u2019nda (KAP) yay\u0131mlanan sonu\u00e7lara g\u00f6re, ebebek 71 milyon TL net kar a\u00e7\u0131klad\u0131. Bu performans, operasyonel verimlilikteki art\u0131\u015fla desteklendi. T\u00fcrkiye\u2019de toplam sat\u0131\u015f adedi ge\u00e7en y\u0131l\u0131n ayn\u0131 d\u00f6nemine g\u00f6re y\u00fczde 21,9 art\u0131\u015fla 29 milyonu a\u015farken, \u015firketin fiziki ve dijital kanallar\u0131ndaki b\u00fcy\u00fcme dengeli \u015fekilde devam etti. Y\u0131l\u0131n ilk \u00e7eyre\u011fi sonu itibar\u0131yla ebebek, T\u00fcrkiye\u2019de 305, yurt d\u0131\u015f\u0131nda ise 4 ma\u011fazas\u0131yla faaliyetlerini s\u00fcrd\u00fcrd\u00fc. T\u00fcrkiye\u2019deki ma\u011faza ziyaret\u00e7i say\u0131s\u0131 14,2 milyona,&nbsp;ebebek.com&nbsp;internet sitesi ziyaret say\u0131s\u0131 ise 40,6 milyona ula\u015ft\u0131.&nbsp;<\/p>\n\n\n\n<p>Konuya ili\u015fkin a\u00e7\u0131klamada bulunan&nbsp;<strong>ebebek Ma\u011fazac\u0131l\u0131k A.\u015e. Genel M\u00fcd\u00fcr\u00fc Can Karadeniz<\/strong>, \u201cMa\u011faza ve online kanallar\u0131m\u0131zda yat\u0131r\u0131mlar\u0131m\u0131z\u0131n verimli kar\u015f\u0131l\u0131klar\u0131n\u0131 ald\u0131\u011f\u0131m\u0131z, \u00f6zellikle Geleneksel \u015eubat Kampanyas\u0131 ve Ramazan Bayram\u0131 d\u00f6neminde olu\u015fan talep art\u0131\u015flar\u0131n\u0131 ba\u015far\u0131yla kar\u015f\u0131lad\u0131\u011f\u0131m\u0131z, yeni ma\u011faza a\u00e7\u0131l\u0131\u015flar\u0131n\u0131 h\u0131z kesmeden s\u00fcrd\u00fcr\u00fcrken mevcut ma\u011fazalarda, \u201clike-for-like\u201d olarak tabir edilen sat\u0131\u015f b\u00fcy\u00fcmelerinde hem ciro hem adet art\u0131\u015f\u0131 yakalad\u0131\u011f\u0131m\u0131z bir \u00e7eyrek ge\u00e7irdik. K\u00fcresel hammadde darbo\u011faz\u0131 ve zorlu konjonkt\u00fcre ra\u011fmen; do\u011fru fiyatland\u0131rma ve maksimum \u00fcr\u00fcn bulunurlu\u011fu stratejimizle temel kategorilerde pazar pay\u0131 rekorlar\u0131 k\u0131rd\u0131k. Disiplinli stok y\u00f6netimi ve d\u00fc\u015f\u00fck bor\u00e7lulukla nakit ak\u0131\u015f\u0131m\u0131z\u0131 g\u00fc\u00e7lendirirken; zarar eden operasyonlar\u0131 sonland\u0131r\u0131p kaynaklar\u0131m\u0131z\u0131 optimize ederek karl\u0131l\u0131\u011f\u0131m\u0131z\u0131 koruduk. Uluslararas\u0131 pazarlarda ise Birle\u015fik Krall\u0131k\u2019taki iyile\u015fme ve Kuzey Irak\u2019taki b\u00fcy\u00fcme potansiyelimizle global verimlili\u011fe odaklanmaya devam ediyoruz. G\u00fc\u00e7l\u00fc finansal yap\u0131m\u0131z ve yetkin insan kayna\u011f\u0131m\u0131zla, 25. y\u0131l\u0131m\u0131z\u0131 kutlad\u0131\u011f\u0131m\u0131z 2026 y\u0131l\u0131n\u0131 yeni ba\u015far\u0131 hikayeleriyle tamamlayaca\u011f\u0131m\u0131za inanc\u0131m tam.\u201d dedi.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>T\u00fcrkiye anne bebek \u00fcr\u00fcnleri sekt\u00f6r\u00fcn\u00fcn \u00f6nc\u00fc markas\u0131 ebebek, 2026 y\u0131l\u0131 birinci \u00e7eyrek finansal sonu\u00e7lar\u0131n\u0131 a\u00e7\u0131klad\u0131. Enflasyon muhasebesi uygulamalar\u0131 kapsam\u0131nda haz\u0131rlanan konsolide finansal tablolara g\u00f6re, has\u0131lat\u0131n\u0131&hellip;<\/p>\n","protected":false},"author":6,"featured_media":9698,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[12],"tags":[],"class_list":["post-9697","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-perakende"],"_links":{"self":[{"href":"https:\/\/www.mallandmotto.com\/index.php\/wp-json\/wp\/v2\/posts\/9697","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.mallandmotto.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.mallandmotto.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.mallandmotto.com\/index.php\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/www.mallandmotto.com\/index.php\/wp-json\/wp\/v2\/comments?post=9697"}],"version-history":[{"count":1,"href":"https:\/\/www.mallandmotto.com\/index.php\/wp-json\/wp\/v2\/posts\/9697\/revisions"}],"predecessor-version":[{"id":9699,"href":"https:\/\/www.mallandmotto.com\/index.php\/wp-json\/wp\/v2\/posts\/9697\/revisions\/9699"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.mallandmotto.com\/index.php\/wp-json\/wp\/v2\/media\/9698"}],"wp:attachment":[{"href":"https:\/\/www.mallandmotto.com\/index.php\/wp-json\/wp\/v2\/media?parent=9697"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.mallandmotto.com\/index.php\/wp-json\/wp\/v2\/categories?post=9697"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.mallandmotto.com\/index.php\/wp-json\/wp\/v2\/tags?post=9697"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}